
It serves as the perfect platform for brands to respond quickly to customers' suggestions and complaints. FTC Disclosuresīusinesses use social media sites to connect and converse with their customers. It is also highly recommended to have a clear social media policy in place.īelow is a partial list of rules and regulations that have implications on social media usage. It is imperative for social media managers to stay up-to-date on laws pertaining to social networking sites, as well as regulatory guidelines specific to their industry. The widespread use of social media has caused policymakers to create guidelines and enforce compliance to ensure its proper use.

Social media management involves monitoring, listening, and responding to users across social media platforms to cultivate leads and sales. Social Media Management and Applicable Laws

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